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The mission of the PR Department is to improve and preserve the company's reputation for excellence. Developing and executing clear, regular, and engaging strategies to enhance the public understanding of the business, its researchers, and its value to society.
Role
To Build and maintain a positive public image of the brand and company. To develop media content including press releases and social media messages, that shape public opinion.
Authority
Provide PR content strategy
Manage Press Conferences
Develop creative content releases
Budget management
Responsibility
Develop a content plan for our internal and external channels
Create engaging content for all platforms, including blog articles, social media posts, newsletters, and videos
Coordinate with other departments upon the requirement
Analyze web traffic and relevant metrics. Optimize monthly social media reporting
Relay “community” feedback to relevant internal stakeholders
Manage the agency briefing on the goals and organizing regular follow up
Devise and implement influencer communication initiatives
Liaise with other departments to stay updated on new marketing initiatives, product and service developments, and to ensure brand consistency
Attend relevant industry workshops and training
Requirements
Degree in communication, marketing or a related field
5+ years of professional experience in the PR, journalism or similar industry
2+ years of working experience in a similar position and handling press conferences
Strong English verbal and written communication skills
Capable of defining strategic plans as well as day-to-day tasks.
Solid experience with Facebook, Instagram, LinkedIn, Twitter, and YouTube is essential
Proficient in Google Analytics
Creativity, enjoy coming up with new ideas
A team player spirit, able to work with others to achieve a common goal
Ownership at their core – able to own all tasks and projects to completion
Organizational skills - used to simultaneously working on several projects at any one time
Ability to meet strict deadlines and stay focus and creative
Benefits
It's always a good idea to include the benefits of the job the company will provide such as:
Flexible hours to give you freedom and increase productivity
